Wednesday, October 22, 2014

Stop the Presses

Mid-century drinks and decor in the Hearst Building basement



The parents are coming to town.

Not only must you appear to have your life together, it'd be nice if you could afford to foot the bill, too.

Make your cocktail reservation for Local Edition. It’s close to their hotel and downright snazzy.

Descend the stairs into the Hearst Building basement and enter the huge lounge — formerly a newspaper publishing floor lined with dark glossy wood, bright red banquettes, and old newspaper paraphernalia.

Low tables are topped with white marble Mr. Hearst himself deemed “not good enough” for his castle. Mom will love that story.

She’ll also love the bright Fidel and Che, lightly boozy with rum, Aperol, yerba mate syrup and mint. Take a coolly balanced Rosebud for yourself — tequila, Cocchi, salt, pepper, lemon — and introduce Dad to pisco via the Enchanted Hill.

At $9 per drink, that leaves plenty of your budget to take them out to dinner afterward, since Local Edition doesn't serve food.

Live music arrives next month, so if the job/apartment/girlfriend/haircut interrogation gets too intense, just act like you’re really into the jazz riff.

Local Edition
691 Market St. (Kearny St.), Downtown
(415) 795-1375
localeditionsf.com

Price: 2 (out of 4)
Noise: 2 (out of 4) without live music; expect 3 or 4 (of 4) with music
Parking: Street or garage at Fifth and Mission
Scene: Mad Men-era cocktail waitresses serve FiDi suits and SoMa sneakers
Best bets: Rosebud; Enchanted Hill; Fidel and Che
Ordering “off the menu”: They’re pushing their set drink list hard, but if you press back with your preferred ingredients, they’ll rise to the challenge and won’t disappoint.
Hot seat: Four-top in the middle of the room, closer to the stage.
Nearby: Anchor & Hope; Press Club; Bluestem Brasserie

The Rundown's restaurant reviews are based on anonymous visits by reporters, not press releases.

Photo by Molly DeCoudreax
 

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